Based on the data for April 2025, Newfoundland and Labrador's personal injury law landscape shows several established firms competing for visibility. Rogers Rogers Moyse leads in search rankings for "Personal Injury Lawyer" and "Injury Lawyer," while Russell Accident Law performs strongly for "Accident Lawyer" (#2) and "Car Accident Lawyer" (#4). O'Dea Earle Injury Lawyers maintains a solid third position for "Injury Lawyer" searches, with Roebothan McKay Marshall—claiming to be NL's largest personal injury firm with 40+ years of experience—securing top 10 positions for accident-related searches but ranking lower for general injury terms.
Traffic patterns reveal interesting insights about client acquisition strategies. Russell Accident Law receives 70% of traffic directly, suggesting strong brand recognition despite lower overall visit numbers. MacGillivray Law and O'Dea Earle rely heavily on organic search (50% and 56% respectively), while Roebothan McKay Marshall invests significantly in paid search (40% of traffic). Most firms emphasize contingency fee structures and free consultations, with experience claims ranging from 30-40+ years and geographical coverage centered in St. John's with some firms extending services throughout Atlantic Canada.
diamondlaw.ca • 25K-50K monthly visits
Diamond and Diamond Lawyers is a trusted Canadian personal injury law firm specializing in car accidents, slip and falls, brain injuries, work-related injuries, long-term disabilities, and more. With over 40 years of experience, they provide expert legal services across Ontario, British Columbia, and Alberta, committed to securing compensation for their clients. Renowned for their client-centered approach, the team supports individuals and families through life-changing incidents with compassion, dedication, and a proven track record of success. They emphasize accessibility and personalized attention by offering free consultations and traveling to clients when needed.
Tagline: Personal Injury Lawyers - Fighting for You
macgillivraylaw.com • 10K-25K monthly visits
MacGillivray Law specializes in personal injury, insurance, and disability law. They have been helping clients across Nova Scotia, New Brunswick, Newfoundland and Labrador, and Prince Edward Island for over 30 years. With a team of more than 115 legal professionals, the firm is dedicated to providing tailored legal solutions, leveraging expertise to achieve favorable outcomes. Covering expenses upfront, they ensure access to justice without financial worries for their clients. MacGillivray Law takes pride in being responsive, supportive, and recognized as one of Atlantic Canada’s leading law firms, committed to delivering exceptional results in personal and professional injury law.
Tagline: Lawyers for Personal Injury, Insurance & Disability
gittenslaw.com • 1K-5K monthly visits
Gittens, de Beer & Associates is a full-service law firm based in St. John’s, Newfoundland and Labrador. They provide expert legal advice and representation across a vast range of practice areas, including family law, personal injury, real estate, and business law. With a team of highly experienced lawyers, they focus on delivering compassionate and professional service to address their clients’ legal needs. Gittens, de Beer & Associates is committed to making legal advice accessible through free initial phone consultations and clear fee structures, ensuring that clients are guided through the entire legal process effectively.
Tagline: Experienced Lawyers in St. John’s, Newfoundland
gluckstein.com • 10K-25K monthly visits
Gluckstein Lawyers is one of Canada's most prominent personal injury law firms, with almost six decades of experience advocating for clients. Their award-winning team includes pre-eminent litigators recognized for excellence in the field. They specialize in complex personal injury cases, offering full-circle care to help clients recover and achieve their highest potential. Serving the communities of Toronto, Ottawa, Niagara, Barrie, and beyond, they provide compassionate, expert representation to clients seeking justice and restitution after catastrophic injuries, accidents, or medical malpractice. Trust Gluckstein Lawyers to handle your case with professionalism, care, and diligence.
Tagline: Personal injury lawyers committed to providing genuine client care.
odeaearle.ca • 10K-25K monthly visits
O'Dea Earle Injury Lawyers is a law firm specializing in Accident and Personal Injury cases. With decades of experience and local expertise in the Newfoundland and Labrador legal system, the firm ensures dedicated and personalized legal representation. They strive to secure fair settlements for their clients, employing an aggressive legal approach while maintaining a compassionate and understanding relationship. O'Dea Earle provides a 'No Fee Policy,' ensuring clients do not pay legal fees for personal injury claims until a settlement is secured.
Tagline: Determined Representation with a Local Approach.
rogersrogersmoyse.com • Under 1K monthly visits
Rogers Rogers Moyse is a dedicated law firm based in St. John’s, Newfoundland and Labrador, providing expert legal services. With a focus on personal injury, long-term disability, family law, and other practice areas, they strive to deliver personalized solutions to meet clients’ legal needs. With over 30 years of experience, the firm ensures exceptional representation and guidance through complex legal challenges.
Tagline: Personal Injury Lawyers with Integrity and Dedication
stlawyers.ca • 100K+ monthly visits
Samfiru Tumarkin LLP specializes in employment law, disability law, and personal injury law for individuals across Canada. They help both employees and insurance claimants who face legal challenges in their lives. As one of Canada's most experienced and trusted law firms, they have assisted over 50,000 clients in achieving successful results while advocating for their rights and securing the compensation they deserve.
Tagline: Legal Help for Employees and Disability Claimants
preszlerlaw.com • 10K-25K monthly visits
Preszler Injury Lawyers, operating since 1959, represents injured individuals in Toronto, Ontario, and across Canada. They specialize in personal injury claims, from motor vehicle accidents to cases involving negligence or wrongful death. Offering highly experienced legal services, the firm helps clients recover compensation for loss of income, medical expenses, pain, and suffering. Known for their empathetic client approach, they provide free initial consultations and operate on a 'no win, no fee' basis, ensuring financial accessibility for everyone seeking justice.
Tagline: Helping Canadians with Personal Injury Claims Since 1959
mcleishorlando.com • 5K-10K monthly visits
McLeish Orlando LLP has been dedicated to helping the critically injured since 1999. The firm's experienced team of personal injury lawyers, accident benefits specialists, and tort clerks focus on ensuring clients receive the compensation they deserve while navigating complex legal processes. With a strong track record of success and comprehensive legal services tailored to serious injury cases, McLeish Orlando has become a trusted advocate for those in need.
Tagline: Advocating for compensation and care to secure your future.
affinitylawyers.ca • 1K-5K monthly visits
Affinity Law Professional Corporation is a premier full-service law firm dedicated to serving clients across Ontario, specializing in personal injury law and insurance litigation. With a combined experience of over 100 years, the skilled and dynamic lawyers at Affinity Law are committed to excellence in delivering justice to their clients. Focused practice areas include personal injury law, ensuring expert legal advice, negotiation, and litigation services. Affinity Law serves as a trusted advocate for individuals and businesses, always prioritizing their needs with transparency and authenticity. The firm’s dedicated team is passionate about legal advocacy, ensuring long-term relationships built on trust.
Tagline: Legal Services in Toronto & GTA
russellaccidentlaw.com • Under 1K monthly visits
Russell Accident Law is a personal injury law firm dedicated to ensuring that clients receive the justice and compensation they deserve. With over 30 years of experience, their team specializes in motor vehicle accidents, including car, motorcycle, and pedestrian accidents, while offering compassionate, client-centric legal services. They work on a contingency fee basis, ensuring that clients only pay if they win their case. With offices in St. John’s, Bay Roberts, and the option of online meetings, Russell Accident Law serves clients across Newfoundland and Labrador, providing trusted support and expertise when it is most needed.
Tagline: When Accidents Happen, We Take Care of You
makethecall.ca • Under 1K monthly visits
Roebothan McKay Marshall is Newfoundland & Labrador's most experienced Personal Injury Law firm. With over 40 years of experience, they offer compassionate, personalized support for individuals who have been injured in accidents. The team ensures that clients understand their rights, receive fair compensation, and are supported every step of the way during their legal journey.
Tagline: Trust Newfoundland and Labrador’s Largest and Most Experienced Personal Injury Law Firm
theaccidentlawyers.ca • Under 1K monthly visits
The Accident Lawyers - Personal Injury Lawyers Calgary is a highly experienced and client-focused law firm specializing in personal injury cases, including motor vehicle accidents, wrongful deaths, and other negligence claims. They prioritize providing knowledgeable representation, assisting clients in Calgary, Edmonton, and across Alberta to secure deserved compensation with a compassionate and results-driven approach.
Tagline: Trusted Personal Injury Lawyers Offering Dedicated Representation Across Alberta
experiencedoesmatter.ca • Under 1K monthly visits
Morrow Morrow & Crosbie is a leading law firm that has been delivering trusted legal services to Newfoundland and Labrador residents since 1989. With decades of expertise, the firm specializes in accident & injury claims, real estate transactions, property matters, wills & estates, family law, corporate & commercial issues, and fishing enterprises. Its team of skilled professionals takes pride in providing personalized solutions to meet client needs effectively.
Tagline: Experience Does Matter
aswtlawyers.com • 5K-10K monthly visits
Arias Sanguinetti Trial Lawyers specializes in handling complex litigation, including personal injury, class actions, mass torts, medical malpractice, and employment law. With over 40 years of experience and a notable track record of recovering over a billion dollars for clients, the firm is known for its relentless pursuit of justice. Recognized nationally for their expertise, their multilingual team serves clients across state and federal courts in multiple locations.
Tagline: Trial Attorneys and Class Action Litigators That Specialize in Serious and Complex Litigation
aylwardlaw.ca • 1K-5K monthly visits
AylwardLaw is a premier personal injury and malpractice law firm based in Newfoundland and Labrador. Known for delivering high-level legal services, Geoff Aylward and his team focus on ensuring clients receive full compensation for claims related to personal injury, malpractice, and disability insurance. The firm's strategic courtroom approach, expertise in complex cases, and dedication to client success make them a trusted choice for navigating difficult legal challenges.
Tagline: Committed To Your Claim For
sokoloff.ca • 1K-5K monthly visits
Sokoloff Lawyers is a leading personal injury law firm with over 34 years of experience. They specialize in helping clients navigate personal injury claims such as motor vehicle accidents, slip-and-falls, and catastrophic injuries. With a client-centered approach, Sokoloff Lawyers emphasize professionalism, clear communication, and dedicated advocacy. As contingency-based lawyers, they ensure clients do not face upfront legal fees and only pay if the case is won. Their commitment lies in supporting clients through litigation and recovery, making them a trusted choice for personal injury representation across Ontario.
Tagline: Toronto's Personal Injury Firm
warnetthallen.com • 5K-10K monthly visits
Warnett Hallen LLP is a personal injury law firm serving Vancouver, BC. With decades of combined litigation experience, they are dedicated to advocating for accident victims. Their lawyers focus on achieving maximum compensation for clients dealing with injuries from auto accidents, slip and falls, and other serious incidents. Known for their unwavering ethical, professional approach and personalized guidance, they represent clients with care and compassion. Warnett Hallen offers free consultations and works tirelessly to hold negligent parties accountable while relieving the burden of legal processes, ensuring clients can focus on recovery and their wellbeing.
Tagline: Our Vancouver Personal Injury Lawyers Stand Ready to Fight for You
jdlawyers.ca • Under 1K monthly visits
Jasmine Daya & Co. is a Toronto-based civil litigation firm specializing in personal injury law. They handle cases such as car accidents, slip and falls, disability claims, bullying cases for minors, and appeals related to the Vaccine Injury Support Program. The firm also provides legal services in landlord/tenant disputes, liquor license applications, and business license matters. With a highly respected team of experienced lawyers, they offer compassionate legal support on a contingency fee basis, ensuring clients don’t have to pay until their case is resolved.
Tagline: Respected Toronto Personal Injury Lawyers
rbhf.ca • 10K-25K monthly visits
Founded in 1988, RBHF Professional Corporation provides comprehensive legal solutions tailored to the needs of individuals, families, and businesses in Kingston and Eastern Ontario. Their expert lawyers specialize in a wide range of legal services, striving to resolve the everyday legal matters encountered by their clients.
Tagline: Customized Legal Service Across A Full Range Of Practice Areas
clginjurylaw.ca • 1K-5K monthly visits
CLG Injury Lawyers are recognized for their dedication to personal injury law across Atlantic Canada. For over 35 years, the firm has provided compassionate guidance to thousands of clients, fighting vigorously for their rights to recover maximum compensation. Specializing in a range of personal injury claims, they offer free consultations and operate on a no-fee-until-you-win basis. With offices throughout New Brunswick, Nova Scotia, and Prince Edward Island, they meet clients where they’re most comfortable, whether at home, the hospital, or virtually.
Tagline: Top-Rated Personal Injury Lawyers in Atlantic Canada
awaxmanlaw.ca • 10K-25K monthly visits
Aaron Waxman and Associates, P.C. is a trusted legal firm serving clients across Ontario, specializing in disability claims, personal injury cases, and employment disputes. They offer expert legal advice and dedicated representation to help clients address insurance denials, workplace issues, and personal injury claims. With a focus on compassion and results, the team ensures that clients fully understand their rights and options, providing tailored strategies to achieve the best outcomes.
Tagline: No Upfront Legal Fees. No Bad Questions.
fosterslaw.ca • 1K-5K monthly visits
Fosters Law LLP, a London, Ontario-based law firm, has nearly 50 years of expertise in personal injury law, insurance defence, and other litigation areas. Representing both insurance companies and individuals, they advocate for maximum compensation for their clients with ethical, accessible, and compassionate legal services. Their experienced lawyers provide personalized support and guidance, ensuring that clients navigate complex legal processes confidently.
Tagline: Experienced and Compassionate Personal Injury Lawyers
stacklaw.ca • Under 1K monthly visits
Stack and Associates is a reputable law firm known for its diverse team of experienced lawyers. Specializing in multiple practice areas, the firm is committed to protecting the rights and interests of its clients. They have represented clients across all levels of court, from provincial to the Supreme Court of Canada, and in administrative tribunals. The professionals at Stack and Associates strive to deliver timely and practical legal solutions tailored to meet the specific needs of clients in their community and beyond.
Tagline: A full-service law firm committed to providing comprehensive, practical, and cost-effective legal solutions.
schiffmannlaw.ca • Under 1K monthly visits
Schiffmann Law is a boutique law firm in Ontario specializing in personal injury and disability law. The firm provides expert legal services for clients with serious injuries, including car accidents, brain injuries, spinal cord injuries, wrongful death cases, and slip-and-fall incidents. They prioritize quality over quantity, tailoring customized strategies for the best possible outcomes. With over 17 years of experience and millions of dollars recovered in settlements, they ensure clients receive full compensation for their pain and suffering. Schiffmann Law offers warm, respectful, and professional legal representation, with no upfront fees and free consultations.
Tagline: Compassion & experience when you need it most.
novainjurylaw.com • 1K-5K monthly visits
NOVA Injury Law is a prominent personal injury and long-term disability law firm that serves clients across Atlantic Canada. With a dedicated team of veteran lawyers and an in-house doctor, NOVA Injury Law focuses on providing personalized care and securing optimal results for their clients. Their expertise encompasses a wide array of personal injury cases, including car accidents, medical malpractice, wrongful deaths, and long-term disability claims. Clients can rely on their client-centric approach, which ensures peace of mind while navigating through legal and medical complexities, empowering them to focus fully on their recovery.
Tagline: Injury & Long Term Disability Lawyers
neinstein.com • 10K-25K monthly visits
Neinstein LLP is a personal injury law firm in Toronto specializing in representing clients with serious traumatic injuries. With over 50 years of experience, their dedicated team ensures clients receive fair compensation while providing compassionate care and guidance through the legal and medical recovery process.
Tagline: Focused on Results. Backed by Experience.
lernerspersonalinjury.ca • 5K-10K monthly visits
Lerners LLP stands as one of Ontario's most recognized law firms, known for its exceptional personal injury services. Since 1929, Lerners has remained dedicated to the philosophy that everyone deserves the best representation possible, regardless of who they are. With a strong presence in London, Toronto, and the Waterloo Region, their lawyers bring over 90 years of expertise to help clients achieve justice. Known for addressing critical legal issues and providing compassionate support, Lerners remains a trusted choice for individuals seeking guidance and expertise during challenging times.
Tagline: Your Injury, Our Fight.
camllp.com • 5K-10K monthly visits
CAM LLP is a respected personal injury law firm in Edmonton that has been serving Alberta and British Columbia since 1962. Known for their compassionate, client-centered approach, the firm’s experienced lawyers focus on helping injured individuals secure fair compensation and access to necessary healthcare resources to support their recovery.
Tagline: Experienced Edmonton Injury Lawyers
valentlegal.ca • 1K-5K monthly visits
Valent Legal is a Halifax-based personal injury law firm specializing in advocating for individuals facing legal challenges due to accidents or injuries. With a compassionate and down-to-earth approach, the firm offers tailored legal services to ensure clients receive the compensation and support they need. Building strong client relationships, they keep clients informed throughout the legal process, ensuring clarity and confidence in every step.
Tagline: Halifax Personal Injury Lawyers
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